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Harte Hanks, Inc. (HHS) operates as a customer experience company in the United States and internationally. 
It operates through three segments: Marketing Services, Customer Care, and Fulfillment & Logistics Services.
The company provides strategic guidance to help clients to plan and execute omni-channel marketing programs; audience identification, profiling, segmentation and prioritization, predictive modeling, and data strategy services; data hygiene and cleansing services; print, broadcast, direct mail, website, app, display, social, mobile, search engine marketing, and voice services; Website and app development, e-commerce enablement, database building and management, platform architecture creation, and marketing automation services; and outsourcing marketing operations solutions.
It also offers customer experience management services comprising interact and resolve consumer concerns across hardware and software platforms, healthcare benefit plans, and recalls or a myriad of other customer service issues; CRM and digital transformation solutions to create meaningful customer interactions by connecting content between agent or AI-driven interfaces and web-based self-help tools and community forums; and intelligence-based B2B solutions that understand audiences and their behaviors, and then inspire and drive action to deliver results.
In addition, the company provides product, print-on-demand, and mail fulfillment solutions, such as printing on demand, managing product recalls, and distributing literature and promotional products; custom solutions to engage audiences, target customers, support conferences, and appreciate employees; and third-party logistics and freight optimization services.
It primarily serves B2B, consumer brand, financial services, retail, and healthcare vertical markets.
On May 12th, Harte-Hanks reported 1st Quarter March 2022 earnings of $0.39 per share on revenue of $49.1 million. The consensus earnings estimate was $0.05 per share on revenue of $45.8 million. Since then, shares have formed a bullish "cup and handle" and are in the process of moving higher from this formation.
Entry Point: $11.10
Trading Range: $5.15 - $11.32
Stop Loss: $10.70
Target Price: $12.20
