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The Trade Desk, Inc. (TTD) operates a self-service cloud-based platform that enables advertising buyers to create, manage, and optimize data-driven digital advertising campaigns using their own teams in the United States and internationally.
Its platform allows clients to manage integrated advertising campaigns across various advertising formats, including display, video, audio, native, and social, as well as on various devices, such as computers, mobile devices, and connected television.
The Trade Desk is a buy-side platform providing access to all real-time bidding (RTB) inventory for display, television, video, social and mobile, among others. The media buyers using its products can run campaigns in every online media channel and report on how each channel combines to influence their customer. The company serves advertising agencies and other service providers for advertisers. Shares rose sharply last month following the company's latest quarterly results. Since then shares have pulled back and are expected to pull back to their 50-day moving average (shown in green). Wait for the shares to pullback and then establish a position.
52-Weeks Trading Range: $22.00 - $46.21
Entry Point: $35.00
Stop Loss: $33.20
Target Price: $38.50
TTD closed at $39.00.
