Long Position on BSFT @ $41.00 on 4/21/2016 (Momentum)

BroadSoft, Inc. (BSFT) provides software and services that enable telecommunications service providers to deliver hosted, cloud-based unified communications (UC) to their enterprise customers in the Americas, Europe, the Middle East, Africa, and the Asia Pacific.

The company’s products include UC-One solution, a communications and collaboration offering that enables telecommunications service providers to offer businesses and other enterprises UC features and functionalities on a hosted basis. Its UC-One services include high definition voice and video calling, audio conferencing, instant messaging and presence, desktop sharing, and collaboration and call center services that can be accessed through desk phones, smartphones, tablets, laptops, and personal computers.

The company provides its enterprise and consumer communications services through BroadWorks application server software and BroadCloud software-as-a-service deployment options. It also offers a range of professional support services, such as pre-sales support; installation, network integration, project management, and remote upgrade services, as well as consulting services; product life-cycle services; and training services.

BroadSoft, Inc. sells its products directly, as well as through distribution partners comprising telecommunications equipment vendors, value-added resellers, and other distributors. 

Shares have formed a bullish "flag" after a leading Japanese telecommunications service provider, NIFTY, selected BroadCloud® and UC-One® to support its new ShaMo! service for small and medium sized businesses in Japan. The firm reports its results on May 2nd.

52-Weeks Trading Range: $26.99 - $42.06

Entry Point: $41.00

Stop Loss: $38.95

Target Price: $45.10

Updates

5/31/2016 10:50:20 AM

BSFT closed at $43.65.

Position closed on 5/31/2016 at price of $43.65 with a 6.46% gain in 40 days.

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