Long Position on SFM @ $27.50 on 3/11/2016 (Momentum)

Bullish Flag on SFMSprouts Farmers Market, Inc. (SFMoperates as a grocery store that offers natural and organic food, including produce, bulk foods, vitamins and supplements, grocery, meat and seafood, bakery, dairy, frozen foods, body care and natural household items.

As of February 25, 2016, it operated 224 stores in 13 states. 

The Company’s product offerings focus on fresh, natural and organic foods.

It categorizes its products as perishable and non-perishable. Perishable product categories include produce, meat, seafood, deli and bakery. Non-perishable product categories include grocery, vitamins and supplements, bulk items, dairy and dairy alternatives, frozen foods, beer and wine, and natural health and body care. 

Shares have formed a bullish "flag" following the company's latest quarterly report. The company reported earning of $0.18 per share, topping the expected $0.16 per share. Revenue also beat expectations, coming in at $930 million over analyst estimates of $912 million and increasing 27% from the same period in 2014. For fiscal 2015,  SFM reported net sales of $3.59 billion, while net income increased to $129.0 million with diluted earnings per share of $0.83.

Higher share prices are expected for this stock.

 

52-Weeks Trading Range: $16.41 - $36.13

Entry Point: $27.50

Stop Loss: $25.75

Target Price: $30.40

Updates

5/4/2016 10:56:45 AM

SFM closed at $27.55.

Position closed on 5/4/2016 at price of $27.55 with a 0.18% gain in 54 days.

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