Long Position on CLX @ $126.00 on 2/9/2016 (Momentum)

100-day MA on CLXThe Clorox Company (CLX) manufactures and markets consumer and professional products worldwide.

The company operates through four segments: Cleaning, Household, Lifestyle, and International.

It offers laundry additives, including bleach products under the Clorox, as well as stain fighter and color booster products under the brand Clorox 2; and home care products under the Clorox, Formula 409, Liquid-Plumr, Pine-Sol, S.O.S, and Tilex brands. The company also provides naturally derived products under the Green Works brand name; and cleaning and disinfecting products under the Clorox, Dispatch, Aplicare, HealthLink, and Clorox Healthcare brands.

In addition, the company offers plastic bags, wraps, and containers under the brand name Glad; cat litter products under the Fresh Step, Scoop Away, and Ever Clean brand names; and charcoal products under the Kingsford and Match Light brands. Further, it provides dressings and sauces under the Hidden Valley, KC Masterpiece, and Soy Vay brand names; water-filtration systems and filters under the Brita brand; and natural personal care products under the Burt’s Bees brand name.

Additionally, the company offers dust wipes under the brand name Clorox; facial products, and lip crayons and balms under the Burt’s Bees brand; and scent under the Glad, OdorShield, and Gain brands. It also markets its products under the PinoLuz, Ayudin, Limpido, Clorinda, Poett, Mistolin, Lestoil, Bon Bril, Agua Jane, Chux brands.

The company sells its products primarily through mass retail outlets, e-commerce channels, wholesale distributors, and medical supply distributors to mass merchandisers, warehouse clubs, and grocery stores and wholesalers, as well as dollar, military, and other retail stores.

Shares have found support at their 100-day moving average (shown in green) as company reported strong quarterly results. We expect shares to head higher from these levels. 

 

52-Weeks Trading Range:   $103.77 - $132.19

Entry Point: $126.00

Stop Loss: $119.70

Target Price: $138.60

Updates

4/18/2016 1:16:19 PM

CLX closed at $126.10. Money will be used in other stocks. 

Position closed on 4/18/2016 at price of $126.10 with a 0.08% gain in 69 days.

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