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Foot Locker, Inc. (FL) operates as an athletic shoes and apparel retailer.
The company operates in two segments, Athletic Stores and Direct-to-Customers.
The Athletic Stores segment retails athletic footwear, apparel, accessories, and equipment under various formats, including Foot Locker, Lady Foot Locker, Kids Foot Locker, Champs Sports, Footaction, and SIX:02, as well as Runners Point, and Sidestep. As of January 31, 2015, it operated 3,423 primarily mall-based stores in the United States, Canada, Europe, Australia, and New Zealand.
The Direct-to-Customers segment sell athletic footwear, apparel, equipment, team licensed products, and private-label merchandise through Internet Websites, mobile sites, and catalogs. This segment operates sites for eastbay.com, final-score.com, eastbayteamsales.com, footlocker.com, ladyfootlocker.com, six02.com kidsfootlocker.com, footaction.com, footlocker.ca, footlocker.eu, and champssports.com, as well as for runnerspoint.com, sidestep-shoes.com, and sp24.com.
The company also provides franchise licenses to operate its Foot Locker stores in the Middle East and the Republic of Korea; and Runners Point and Sidestep stores in Germany and Switzerland. It operates 78 franchised stores.
Shares have formed a bullish "cup and handle." Their attempt to break-out was met with the sell-off due to the Greek problems. We expect shares to pullback to the $65 level and find support there. Higher share prices are expected from the $65 level.
52-Weeks Trading Range: $47.11 - $67.79
Entry Point: $66.00
Stop Loss: $62.75
Target Price: $72.50
FL closed at $70.78.
